Service Website & Ops Platform
Portland Pedal Power
Portland Pedal Power combined a public service website with internal operations tooling, so the experience had to connect marketing clarity with day-to-day order management.
- Role
- Product Designer & Frontend Developer
- Focus
- Service design, operations workflows, frontend implementation
Project Highlights
Product Thinking
Connected customer-facing messaging with operational realities so the service promise matched how the business actually ran.
Build Lens
Designed and implemented frontend-ready workflows across the website and ops platform so the public story and internal tools stayed aligned.
Outcome
Gave the team a clearer service story on the public site and a more dependable workflow foundation behind the scenes.
Problem
The team needed a dependable internal platform to manage orders, menus, customers, restaurant partners, and invoices while the public site kept the service story clear.
Responsibilities
- Synthesized business and operational input into the internal platform requirements and supporting website story.
- Designed and refined the order, menu, customer, restaurant, and invoice workflows.
- Contributed to the public site where needed so the marketing story matched the operational reality.
- Helped connect the customer-facing site with the team’s day-to-day workflow.
Challenge
The internal platform had to keep orders, menus, customers, restaurant partners, and invoices organized without slowing down the team, while still staying connected to the public service story.
Approach
I focused most of my work on the internal operations platform, shaping the order, menu, customer, restaurant, and invoice workflows while also helping the public site stay aligned with the business story.
Selected Work
- Designed and refined the internal platform for managing orders, menus, customers, restaurants, and invoices.
- Supported the public website so it matched the business story behind the operations layer.
- Strengthened the connection between the marketing site and the back-office workflow.
Outcome
The team got a more dependable platform for running orders, menus, customers, restaurants, and invoices, while the public site communicated the service with clearer positioning and stronger continuity.
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